Biography
I’m Tetiana (Tanya) Khrypun, an Art Director with over 10 years of experience in game development and iGaming, specializing in slot games, casual games, Keno games, and immersive player-focused visual design. Currently an Art Director at Play’n GO, I focus on building strong visual direction, improving production quality, and aligning art with gameplay and player experience.
My career journey spans from hands-on 2D art to Lead Artist and Art Director, building and leading teams, defining creative pipelines, and directing the visual style of multiple game productions. Before joining Play’n GO, I worked with studios including Skywind Group, Playtika, ELA Games, and RAW iGaming.
I’m passionate about visual storytelling, readability, and cohesive game worlds, combining artistic vision with practical production thinking. I’m also interested in integrating AI tools and workflow optimization to support creative teams without losing artistic identity.
At THU, I’ll share practical insights into the real transition from Artist to Art Director, the challenges of creative leadership in commercial production, and how to build visual language that not only looks beautiful, but truly works for the player.
Skills
Software
- Mastery
- Advanced
Work Experience
2025 – Present day
Director - Art Director (Full Time)
Play'n Go (Remote)
2022 – 2025
Senior - Lead Artist | Art Director (Full Time)
RAW iGaming (Spain)
• Joined RAW in 2022 to build the Art Department from the ground up
• Lead remote and on-site art teams
• Mentor artists and support creative growth
• Define workflows, pipelines, and production processes
• Shape the visual direction of game productions
• Collaborate closely with Game Design, Dev, QA, and Math teams
• Integrate AI tools like MidJourney and Krea into production workflows
• Focus on balancing creativity, innovation, and production efficiencyю Key titles include Scatters Matter, I Am Spartacus, Diamond Pups, Almighty Multipop, Hellreign, Lucky McGee’s SuperSlice , Ave Caesar..ю
2021 – 2022
Senior - Senior 2D Artist (Full Time)
ELA Games (Soft2Bet) (Cyprus)
• Designed 2D characters, UI, and backgrounds for online casino games
• Produced 2D art for Jungle Tangle, Spinanga, and Wacky Clovers...
• Collaborated with animators and technical artists to optimize visuals and handoff.
2021 – 2021
Director - Art Director (Full Time)
TWG studio UO (Remote)
• Led visual direction for multiple mobile game projects with remote teams.
• Aligned creative vision through regular calls with clients and stakeholders.
• Delegated tasks and tracked progress using Jira and Confluence.
• Improved workflows and set new standards for 2D asset production.
• Collaborated with cross-functional teams to deliver polished visual content on schedule.
2020 – 2021
Lead - Lead Artist (Full Time)
TWG studio UO (Remote)
• Produced concept art and mood boards for 25+ mobile and casino games using Photoshop.
• Directed visual style to maintain consistency across all game assets and branding.
• Mentored a remote team of 4+ artists, improving quality through structured reviews and feedback.
• Implemented optimized PSD workflows for large-scale projects, reducing file complexity and improving handoff efficiency.
2018 – 2020
Senior - 2D Artist (Full Time)
TWG studio UO (Remote)
• Created concept art, characters, and environments for mobile casino games including keno, bingo, and casual titles.
• Designed game mood boards and 2D assets using Photoshop for multiple simultaneous projects under tight deadlines.
2017 – 2018
Senior - Senior Artist (Full Time)
Skywind Group (Ukraine)
• Created characters, symbols, and backgrounds for slot and social casino games using Photoshop.
• Contributed to concept development and visual prototyping for key titles.
• Designed assets for Xing Yun Bian Lian, Moon Princes, and God of Greece...
2015 – 2017
Intermediate - 2D Artist (Full Time)
Playtika (Ukraine)
• Designed characters, backgrounds, and UI for social casino games using Photoshop.
• Delivered assets for titles including Sweet Devil, Oz of Dreams, Samba Shake, Diamond Princess, American, Glamour 2, Zombie Cabaret, Fancy Felines and others.
2013 – 2016
Junior - 2D Artist (Full Time)
ERS Game Studios (Ukraine)
• Created characters, scenes, and UI for hidden object games using Photoshop.
• Produced high detail 2D assets aligned with narrative and puzzle mechanics.
• Contributed to titles including Secret Garden, Twilight Phenomena 2 and others.
Education
2004 – 2010
Masters degree
Kyiv, Ukraine | National Aviation University | Faculty of Architecture and Design
Art and Interior Designer