My time in this profession weather its for a small family business or corporate enterprise I leveraged my skills to market every project I work on. Its not just about designing a logo or a banner but to push a design to stand along side other brands and still be distinguishable. Most of my time in a project is spent establishing the marking strategy, not just the details but when looking at the overall road-map a design needs to be unique, but be able to adapt depending on social platform