almost Beta
Hennie Blaauw cover
Avatar for Hennie Blaauw
Hennie Blaauw

Creative Director

Director

Biography

I’ve spent more than 30 years leading creative teams, with the last 17 focused on the European iGaming space. Over that time, I’ve built teams that genuinely care about what they make—teams that push for fresh ideas and hold a high standard, even in a fast-moving, competitive market.

At the end of the day, I just love games. And I believe making them should feel just as exciting and rewarding as playing them. I’m always looking for ways to move things forward—whether that’s bringing more originality into the work, improving quality, or simply making games that people actually enjoy spending time with.