Join Bobby, an independent photographer for 8 years, as he shares his experience of running his own creative brand. After recently taking his brand more seriously, Bobby launched a new website where he collects all his work and dove more into video, expanding his skills and offerings. In this talk, Bobby will cover the various aspects of building a successful creative brand, including launching his own online photo print store, starting a blog, and creating a booking system for photoshoots. He will share his challenges and triumphs along the way, offering valuable insights into how to turn a passion for creativity into a profitable business. Bobby's success has also led to opportunities with various brands, including doing lens reviews for a camera store's YouTube channel and being the photographer and filmmaker for a hiking group that is collaborating with a major outdoor clothing brand. Bobby will discuss how he landed these opportunities and how they have helped to further his career as a creative entrepreneur. Despite the demands of running his own brand, Bobby continues to work as a Lighting artist for feature animated films at Dneg, and he will share how his day job has influenced his creative work and helped him develop his skills as a photographer and filmmaker. Join Bobby as he shares his inspiring story and valuable lessons on building a successful creative brand.